How do you rank on the Google Map Pack
Google Map Pack Google Map Pack is an improved search option that shows search results as maps with business listings, and is displayed over the traditional blue-link organic results on Google. It’s not easy to rank in it and its appearance depends on various factors – however you can follow the best practices to improve local SEO and increase chances of appearing in it for search terms that are relevant to your business.
Google takes into account many factors when deciding the businesses to include in its Map pack, including reviews and the claims made on listings, the degree to which they are optimized a business’s website as well as Google Business Profile are, in addition to other factors.
Remember this: the Map Pack is distinct from traditional SEO and uses its own algorithm as well as optimizing strategies. To be more prominent in the Map Pack, you must optimize every aspect that you have included in the Google Business Profile (GBP), seek positive customer reviews regularly and develop local landing pages using DataPins.
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Begin to optimize your GBP (Google Business Profile) today to improve its chances of ranking within the Map pack! Your aim should be to enhance your location details, high-quality photos, and written descriptions that outline products or services accurately and in detail. Also, ensure that all NAP (name address, address, and telephone number) information remains the same across platforms (this applies to your website as well as your social networks).
Backlinks can also play an integral part in how a company ranks on Google Maps packs, with them playing a vital role in influencing results in the long-run. They can be created by targeting local keywords with the creation of content that focuses on local SEO keywords and gathering hyperlinks from other websites in the industry. Though this approach might take more time and effort initially, it usually will yield the greatest long-term results.
Good quality websites and Google Business Profile design also have a significant impact on the way businesses are ranked on the Map pack, so using Hike SEO software to keep track of developments and make the necessary adjustments. Being prominently featured in relevant search terms’ Map packs could increase the amount of traffic, visibility and success for a small-medium sized business and ultimately lead to a greater longevity of operations and greater profits for the company itself.
